Know exactly who your real customer is, where to find them, and what to say — in one 3 hour session.
The Customer Clarity Sprint is a structured self-guided process for small business owners whose marketing is working hard and not quite getting the results it should.
Built on the Google Ventures Sprint Method. Adapted for businesses with thin margins and no time to waste.
Do these pain points sound familiar?
Your marketing feels like effort rather than momentum.
Each campaign or post feels like starting from scratch. Nothing builds on what came before.
You're posting. You're emailing. Maybe running ads. It's moving — but not quite in the way it should.
Most of the time, the problem isn't the marketing itself. It's something upstream - misalignment with who your customer is.
Your message isn’t landing, even though you know roughly who your customer is.
You can describe them in broad terms, but generalities don’t convert. The gap is in specificity.
You’re too close to your own business to see what’s missing.
You know too much about what you do and why it’s valuable. An outside perspective could change everything.
You know you need to fix this but there’s never a right moment.
You’ve got no time for a full-day workshop, but you need real solutions that a whole day will get you.
The Customer Clarity Sprint is a 3-hour structured process designed specifically for these problems. You run it with your team, or on your own with a trusted thinking partner, using a methodology that was built for exactly this kind of decision making.
What the Customer Clarity Sprint includes.
The full 3-hour sprint. Video guided, self-paced.
Four exercises designed to work in sequence. Sam walks you through each one, then you execute. The power is in the sequencing, where each exercise generates the content for the next one, building momentum as you go.
The Sprint Pack - 5 professional grade strategic templates.
Empathy map | Customer Journey Map | How Might We | Super Eights | Narrative Action Roadmap. Everything pre-formatted ready to use, yours to keep and revisit for your next strategic challenge.
The Customer Clarity Diagnostic Tool
This included one-page tools shows you the gap between roughly knowing your customer, and specifically understanding them well enough to reach them. Just 20 minutes and 5 questions.
The method orientation videos
This is Sam’s Google training in ~10 minutes. Essential concepts to understand to get the most out of this session and why it all works so well.
Founding member bonus: Group Q&A session with Sam, July 2026
A live small-group 30 minute call for the founding cohort only. Bring questions, share what came up, hear what others had to say. This is where the sprint starts to pay dividends
What it costs - and what it’s worth
A single new right-fit client, for most of the businesses I work with, is usually worth between $2,000 - $25,000+. This sprint is designed to make finding those customers significantly easier, and the sales conversations afterwards significantly shorter.
The Founding Price is $347. After June 24th, it’s $547. The founding cohort is capped at 25 people - I want to be able to give real attention to what comes out of the first group before I make it more widely available.
There’s also a 14 day money back guarantee. If you run the sprint and don’t feel like you got genuine value from it, email me and I’ll refund you. No hoops.
Founding price and small-group Q&A call closes June 24th, 25 places total
Making a difference with Small Business Owners
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Making a difference with Small Business Owners 〰️
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The process quickly helped clarify how I should approach things, and one insight in particular shocked me. In the best way. It was the business equivalent of finding out you have spinach in your teeth.
— Damian, Copywriter⭐️⭐️⭐️⭐️⭐️
I was skeptical going in because I had been thinking about this stuff for months, so what could this workshop do for me? I was super wrong, I got a lot of clarity and energy from your workshop. Very good content. I felt very in flow during and hyped up about my next steps after. Thank you 🙏
— Ian, Coach⭐️⭐️⭐️⭐️⭐️
As a woman with a small business I now feel confident and supported. I’m overflowing with ideas which only makes my business more resilient.
— Jes, Ghostwriter & Tarot Card ReaderMeet Your Instructor
Who is Sam?
Small Business Owner
Sam Slater spent a decade at Google as a design strategist, applying the Google Ventures sprint methods to complex, high-stakes decisions - including the company’s global location strategy and innovation projects that spanned across the globe. When he left Google, he wanted to take that methodology somewhere it had never been used before, namely small businesses with thin margins and limited time.
He started the Clarity Clinic because he’d seen what structured thinking could do to a business that’s been running on instinct. It’s not magic, it’s just a process, and something that most small businesses never get access to. Given the power of these tools, that just doesn’t feel right to him.
The Customer Clarity Sprint is his attempt to make those tools available to businesses that can’t afford a full day away - or the price tag that usually comes with this kind of thinking.
Frequently Asked Questions
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A marketing course teaches you concepts. The Customer Clarity Sprint produces five tangible outputs in a single 3-hour session and a whole new understanding of your business You leave with a plan, not just knowledge.
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No. Your collaboration partner can be a friend, a peer, another business owner - anyone who knows you well enough to push back and is willing to spend three hours helping you think. The Collaboration Guide gives them the tools to support, collaborate, and challenge in constructive ways. No business expertise required on their part.
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The methodology is sector agnostic. The sprint has been run with artists, coaches, CPAs, wealth managers, chiropractors, consultants, product businesses and more. The exercises work wherever there is a problem and a customer, which is everywhere. The outputs will look different from every business, but the process remains the same.
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Yes - if those three hours are structured well. The exercises build on one another in specific sequence creating momentum and clarity as you go. This robust scaffold is the methodology to keep you efficient. There are some extra credit exercises too if you have a little more time.
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A consultant tells you what to do. The Customer Clarity Sprint gives you the tools and the process to figure it out yourself — with expert methodology built in. You leave with your own answers, not someone else's recommendations. And it costs a fraction of an hourly consulting rate.
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14-day money-back guarantee. If you run the sprint and don’t feel like it was worth it, email Sam directly and he’ll refund you. No hoops.
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The sprint stays available, but for $547. The Founders price, the cohort cap and the Q&A session will expire. You can still get the sprint but the pricing and access benefits will go.
The Guarantee
14 day money-back guarantee. Run the sprint. If you don’t think it delivered real value, not just to your business, but to how you understand your customer, email Sam and he’ll refund you in full. We don’t want this to be small print, we want it to be the policy.
Why is the guarantee there? This sprint is in a new format. Sam is confident in the method, and wants you to be confident in the purchase.